Our natural award winning products carry the Cruelty Free International Leaping Bunny logo and Ethical Certification. Our natural products are used on all breeds of dogs and cats every day and give incredible results. We are the No.1 natural shampoo use by professional groomers, vets and pet owners worldwide and your pets will love you for it! We are proud to be Vet Approved. All our natural WildWash products contain No Parabens, No Phthalates, No Phosphates, No Petrochemicals, No Sulphates, No Palm Oils and No PEGs. We use 100 Pure Essential Oils. We guarantee there is No Animal Testing on any of our products, nor on any of the ingredients they contain. All our products are Made In England. Our WildWash products are super concentrated and long lasting, making them very cost effective. Our Cat Paw Balm is especially designed to be lick safe for cats. With Organic Shea Butter, Sweet Almond and Borage Seed oils, which combine to nourish dry paws, restore to optimum condition and help form a barrier to protect from every day wear and tear.